Resource Mobilization and Management

Discover how to seek, negotiate, and manage resources effectively!

This course aims at building the capacities of leaders in a range of organizations and groups to work towards harnessing and growing their resources both from internal and external financial partners.  Interesting sessions on local fundraising featuring Philanthropist Darren Walker who has championed a book: From Generosity to Justice. Don’t miss out!

What you will learn—the key topics

• Fundamentals of resource mobilisation - fundraising and grants management
• Types of funding sources, prospect and evidence research, and ethical concerns
• Today’s borderless global village and the role of Internet-based fundraising
• The diverse characteristics of public, private, and nonprofit organizations and their differing fundraising needs and systems (inside the motivations for giving)
• Basic principles and practices of commercial marketing as applicable to fundraising
• The value addition of inter-agency cooperation (public, for-profit and non-profit)
• Planning and running resource mobilisation campaigns, annual giving outreach
• Grant proposal writing, resource solicitation, and networking techniques